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Author Question: Which of the following is a point-of-purchase form of coupon? a. FSI coupon b. instantly redeemable ... (Read 60 times)

CQXA

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on: Jun 29, 2018
Which of the following is a point-of-purchase form of coupon?
 a. FSI coupon
  b. instantly redeemable coupon
  c. in-pack coupon
  d. on-pack coupon
  e. online coupon

Question 2

A clothing store that sets their advertising budget by following the major competitor and adding an additional 15 percent is using the _____ method.
 a. percentage-of-sales
  b. arbitrary allocation
  c. objective-and-task
  d. competitive parity
  e. affordability


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gasdhashg

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Reply #1 on: Jun 29, 2018
Answer to Question 1

b

Answer to Question 2

d


CQXA

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Reply #2 on: Jun 29, 2018
Thank you :)


gasdhashg

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Reply #3 on: Jun 29, 2018
Happy to help you


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