In a continuous advertising schedule, an equal or relatively ...

[charchew]

In a continuous advertising schedule, an equal or relatively equal amount of ad dollars are invested throughout the campaign.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Demographics refers to information about consumers' attitudes, values, motivations, and lifestyles as they relate to buying behavior in a particular product category.
 a. True
  b. False
 Indicate whether the statement is true or false

[lcapri7]

Answer to Question 1

True

Answer to Question 2

False

[charchew]

Thanks for the timely response, appreciate it

[ghepp]

Excellent