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Author Question: ComScore offers audience measurement statistics through a panel and includes brand impressions and ... (Read 23 times)

tingc95

  • Hero Member
  • *****
  • Posts: 556
on: Jun 29, 2018
comScore offers audience measurement statistics through a panel and includes brand impressions and the weight of brand campaigns.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

In general, new brands that lend themselves to trialability are adopted at a more rapid rate.
 a. True
  b. False
 Indicate whether the statement is true or false


olderstudent

  • Sr. Member
  • ****
  • Posts: 339
Reply #1 on: Jun 29, 2018
Answer to Question 1

True

Answer to Question 2

True


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