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Author Question: An advantage of using advertising agencies is their ability to conduct direct-to-consumer ... (Read 118 times)

stephzh

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An advantage of using advertising agencies is their ability to conduct direct-to-consumer advertising.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

The mixture of communications elements and the determination of messages, media, and momentum are all fundamental decisions in the marketing communications decision-making process.
 a. True
  b. False
 Indicate whether the statement is true or false



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canderson530

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Answer to Question 1

False

Answer to Question 2

False





 

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