Author Question: Pricing objectives should be considered overall goals to aid the organization in its long-range ... (Read 134 times)

lb_gilbert

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Pricing objectives should be considered overall goals to aid the organization in its long-range plans.
 
 Indicate whether the statement is true or false

Question 2

A marketer uses only one pricing objective to avoid organizational confusion.
 
 Indicate whether the statement is true or false



flexer1n1

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Answer to Question 1

True

Answer to Question 2

False



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