This topic contains a solution. Click here to go to the answer

Author Question: Austin is an account manager for the music production company, Live Nation, and has always been an ... (Read 77 times)

nenivikky

  • Hero Member
  • *****
  • Posts: 516
Austin is an account manager for the music production company, Live Nation, and has always been an avid musician and music enthusiast. Austin is responsible for working with one of their major clients, State Farm Insurance, who is a major sponsor of various music festivals such as the Coachella Valley Music and Arts Festival, Bonnaroo, Lollapalooza, and Bumbershoot. In his free time, Austin plays guitar in a band and enjoys performing at open mic nights or the occasional gig. His job and his hobbies mesh so well that he doesn't even feel like work is work-it's more recreation to Austin since he enjoys the music industry so much. Austin's passion for music and his view of himself as a musician influences his purchasing choices of products and brands. Austin's ________ influences his purchasing decisions as he seeks to purchase items that reflect or enhance his persona.
 A) self-concept
  B) roles
  C) consumer socialization
  D) reference groups

Question 2

___________________permits products to be easily demonstrated and allows for sufficient time to make viewers well informed about the products.
 
 A) Telemarketing
  B) Online retailing
  C) Automatic vending
  D) Television home shopping
  E) Catalog marketing



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

yeungji

  • Sr. Member
  • ****
  • Posts: 319
Answer to Question 1

A

Answer to Question 2

D




nenivikky

  • Member
  • Posts: 516
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review


Jossy

  • Member
  • Posts: 336
Reply 3 on: Yesterday
Great answer, keep it coming :)

 

Did you know?

Nearly all drugs pass into human breast milk. How often a drug is taken influences the amount of drug that will pass into the milk. Medications taken 30 to 60 minutes before breastfeeding are likely to be at peak blood levels when the baby is nursing.

Did you know?

Asthma cases in Americans are about 75% higher today than they were in 1980.

Did you know?

Critical care patients are twice as likely to receive the wrong medication. Of these errors, 20% are life-threatening, and 42% require additional life-sustaining treatments.

Did you know?

After 5 years of being diagnosed with rheumatoid arthritis, one every three patients will no longer be able to work.

Did you know?

Hip fractures are the most serious consequences of osteoporosis. The incidence of hip fractures increases with each decade among patients in their 60s to patients in their 90s for both women and men of all populations. Men and women older than 80 years of age show the highest incidence of hip fractures.

For a complete list of videos, visit our video library