Author Question: Cross-cultural equivalence relates to A) population characteristics among a given group of people ... (Read 38 times)

jeatrice · **on:** Jun 29, 2018

Cross-cultural equivalence relates to
A) population characteristics among a given group of people
B) how similar research results are across cultures
C) the number of similar products in a particular market location
D) how willing people are to answer research questions honestly

Question 2

In the communications model, the manager's response to a research report that is given to her is called the:
a. feedback.
b. message.
c. medium.
d. audience.