All of the following are disadvantages of secondary data EXCEPT: ...

[rosent76]

All of the following are disadvantages of secondary data EXCEPT:
 a. it does not apply to the population under study.
 b. it uses different units of measurement.
 c. it does not refer to the time period of interest to the researcher.
 d. it is typically less expensive than primary data.

Question 2

Critical time is the time when consumers form lasting impressions regarding the soundness of their purchase decision.
 
 Indicate whether the statement is true or false

[pallen55]

Answer to Question 1

d

Answer to Question 2

true