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Author Question: What type of technique is used when respondents are asked to respond to this idea: People who have ... (Read 14 times)

clippers!

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on: Jun 29, 2018
What type of technique is used when respondents are asked to respond to this idea: People who have an American Express Gold card are ________?
 a. Free-association
 b. Paired comparison
 c. TAT
 d. Sentence completion

Question 2

________ occurs when the consumer's desired state of affairs departs sufficiently from the consumer's actual state of affairs.
 a. Problem recognition
 b. Stimulus
 c. Problem solving
 d. Negotiation
 e. Arbitration


leahm14

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Reply #1 on: Jun 29, 2018
Answer to Question 1

d

Answer to Question 2

a


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