Author Question: One advantage of the online environment is that it makes which of the following research tools more ... (Read 52 times)

mspears3 · **on:** Jun 29, 2018

One advantage of the online environment is that it makes which of the following research tools more accessible?
a. opinion studies
b. international trade figures
c. consumer behavior statistics
d. government statistics
e. all of the above

Question 2

In traditional marketing, a situation analysis forms the foundation of opinions and facts, with better marketing planning and marketing implementation being the result. In electronic marketing, is this also the case?
a. Yes
b. No