Author Question: All conventional media such as television, radio, newspapers, and magazines can be used to deliver ... (Read 81 times)

kellyjaisingh · **on:** Jun 29, 2018

All conventional media such as television, radio, newspapers, and magazines can be used to deliver direct response advertising.
a. True
b. False
Indicate whether the statement is true or false

Question 2

Well-stated objectives work best when they set a benchmark, specify a measurement method, and define a time frame.
a. True
b. False
Indicate whether the statement is true or false