This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: A peanut supplier is new to sponsorship, and wants to get an outside opinion on the advantages of ... (Read 30 times)

V@ndy87

  • Hero Member
  • *****
  • Posts: 571
on: Jun 29, 2018
A peanut supplier is new to sponsorship, and wants to get an outside opinion on the advantages of signage in baseball stadiums. Which of the following company's should he approach?
 a. Forrester Research
  b. Starcom MediaVest Group
  c. Nielsen Media Research
  d. Commercial Alert

Question 2

An advertising agency develops a humorous advertisement campaign for a client. However, some people at the agency are worried that the audience will not understand the jokes. What type of research can the agency conduct to check if the audience understands the ad?
 a. A communication test
  b. Developmental research
  c. Secondary research
  d. Projective techniques


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

aidanmbrowne

  • Sr. Member
  • ****
  • Posts: 305
Reply #1 on: Jun 29, 2018
Answer to Question 1

c

Answer to Question 2

a


V@ndy87

  • Member
  • Posts: 571
Reply 2 on: Jun 29, 2018
Wow, this really help

xoxo123

  • Member
  • Posts: 335
Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

« previous next »
 

Did you know?

More than 34,000 trademarked medication names and more than 10,000 generic medication names are in use in the United States.

Did you know?

After 5 years of being diagnosed with rheumatoid arthritis, one every three patients will no longer be able to work.

Did you know?

The most dangerous mercury compound, dimethyl mercury, is so toxic that even a few microliters spilled on the skin can cause death. Mercury has been shown to accumulate in higher amounts in the following types of fish than other types: swordfish, shark, mackerel, tilefish, crab, and tuna.

Did you know?

There used to be a metric calendar, as well as metric clocks. The metric calendar, or "French Republican Calendar" divided the year into 12 months, but each month was divided into three 10-day weeks. Each day had 10 decimal hours. Each hour had 100 decimal minutes. Due to lack of popularity, the metric clocks and calendars were ended in 1795, three years after they had been first marketed.

Did you know?

Malaria mortality rates are falling. Increased malaria prevention and control measures have greatly improved these rates. Since 2000, malaria mortality rates have fallen globally by 60% among all age groups, and by 65% among children under age 5.

Routes of Drug Administration: Advantages and Disadvantages Routes of Drug Administration: Advantages and Disadvantages
Routes of Drug Administration: Advantages and Disadvantages Routes of Drug Administration: Advantages and Disadvantages
Peanut Butter Bread Peanut Butter Bread
Peanut butter is good source of protein Peanut butter is good source of protein
Peanut allergy Peanut allergy
Advantages of Observational Method Advantages of Observational Method
Video: Studying the Left and Right Brain Independently

For a complete list of videos, visit our video library