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Author Question: Which of the following is fundamental to achieve a high exposure rate, and to drive interaction and ... (Read 21 times)

shofmannx20

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Which of the following is fundamental to achieve a high exposure rate, and to drive interaction and engagement for advertisements through social media?
 a. Having a large network and a scalable fan base for the brand page
  b. Placing ads on websites that attract visitors from different market segments
  c. Promoting sponsored stories on social networking sites
  d. Setting up pay-per-click ads on social networking websites

Question 2

A new neighbor moves into the neighborhood and asks George, a person living next-door, where he could find good take-out food. Three places immediately come to George's mind, and he suggests them to his new neighbor. George's suggestions of good take-out food is an example of a(n):
 a. external search.
  b. need state.
  c. evoked set.
  d. stratification.



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bobsmith

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Answer to Question 1

a

Answer to Question 2

c





 

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