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Author Question: Which of the following links requires managers to use the right type and right amount of ... (Read 18 times)

mwit1967

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on: Jun 29, 2018
Which of the following links requires managers to use the right type and right amount of information?
 a. analysis and control c. planning and control
  b. analysis and planning d. None of the above.

Question 2

Which of the following links requires managers to use information in decision-making?
 a. analysis and planning c. control and planning
  b. analysis and control d. None of the above.


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Jossy

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Reply #1 on: Jun 29, 2018
Answer to Question 1

B
Managers commission consumer-behavior studies to establish demographic and psychographic profiles of consumers. Markets are segmented into groups and elaborate profiles are established. Sales data are analyzed and fancy regression models are developed. But the failure is in how much of this information is used in analysis and planning.

Answer to Question 2

B
Definition of analysis and planning link


mwit1967

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

ktidd

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Reply 3 on: Yesterday
Gracias!

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