Author Question: Positioning by product attribute is an example of which of the following? a. corporate strategy c. ... (Read 46 times)

TFauchery

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Positioning by product attribute is an example of which of the following?
 a. corporate strategy c. marketing communications strategy
  b. marketing strategy d. executive strategy

Question 2

Which of the following is differentiation by positioning?
 a. corporate strategy c. marketing communications strategy
  b. marketing strategy d. None of the above.



dawsa925

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Answer to Question 1

B
Definition of marketing strategy

Answer to Question 2

B
Definition of marketing strategy



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