« previous next »

Author Question: Why do small businesses often use the all-you-can-afford budgeting ... (Read 43 times)

Sportsfan2111

  • Hero Member
  • *****
  • Posts: 585
on: Jun 29, 2018
Why do small businesses often use the all-you-can-afford budgeting method?

Question 2

Why is the objective-task method considered the most tedious of all the methods?


carojassy25

  • Sr. Member
  • ****
  • Posts: 299
Reply #1 on: Jun 29, 2018
Answer to Question 1

Small businesses usually use this method because of resource scarcity. They usually cannot or refuse to borrow money to finance a marketing communications campaign.

Answer to Question 2

The objective-task method of allocating expenditures for marketing communications is considered to be the ideal methodbut also the most tedious. It is tedious because it is based on a precise account of how much money is needed to build a marketing communications campaign that will meet certain communications, marketing, and/or corporate objectives.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

People who have myopia, or nearsightedness, are not able to see objects at a distance but only up close. It occurs when the cornea is either curved too steeply, the eye is too long, or both. This condition is progressive and worsens with time. More than 100 million people in the United States are nearsighted, but only 20% of those are born with the condition. Diet, eye exercise, drug therapy, and corrective lenses can all help manage nearsightedness.

Did you know?

More than 4.4billion prescriptions were dispensed within the United States in 2016.

Did you know?

The people with the highest levels of LDL are Mexican American males and non-Hispanic black females.

Did you know?

Medications that are definitely not safe to take when breastfeeding include radioactive drugs, antimetabolites, some cancer (chemotherapy) agents, bromocriptine, ergotamine, methotrexate, and cyclosporine.

Did you know?

When Gabriel Fahrenheit invented the first mercury thermometer, he called "zero degrees" the lowest temperature he was able to attain with a mixture of ice and salt. For the upper point of his scale, he used 96°, which he measured as normal human body temperature (we know it to be 98.6° today because of more accurate thermometers).

Actions of regulatory transcription factors and small effector molecules Actions of regulatory transcription factors and small effector molecules
Snout and mouth of sand tiger shark, showing protruding teeth and small eyes Snout and mouth of sand tiger shark, showing protruding teeth and small eyes
Small Copper Small Copper
The Xenopus frog tadpole is a small, simple vertebrate. The Xenopus frog tadpole is a small, simple vertebrate.
The small arrows indicate the air bypassing the throttle plate in the closed throttle position. ... The small arrows indicate the air bypassing the throttle plate in the closed throttle position. ...
Bacterial small noncoding RNAs regulate gene expression Bacterial small noncoding RNAs regulate gene expression
Video: Knee Animation

For a complete list of videos, visit our video library