This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following is not a competitive-parity method? a. match industry norm c. outspend ... (Read 57 times)

Chelseaamend

  • Hero Member
  • *****
  • Posts: 545
on: Jun 29, 2018
Which of the following is not a competitive-parity method?
 a. match industry norm c. outspend competitors
  b. match leadership d. share of voice

Question 2

Which of the following budgeting methods is based on the examination of the firm's market share in relation to the major competitors in the product/market?
 a. competitive parity c. share of voice
  b. match industry norm d. All of the above.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

lin77x

  • Sr. Member
  • ****
  • Posts: 326
Reply #1 on: Jun 29, 2018
Answer to Question 1

B
At least four budgeting methods are known as competitive-parity methods: match industry norms, match competitors, outspend competitors, and share of voice/market.

Answer to Question 2

C
Definition of share-of-voice method


Chelseaamend

  • Member
  • Posts: 545
Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

vickyvicksss

  • Member
  • Posts: 351
Reply 3 on: Yesterday
:D TYSM

« previous next »
 

Did you know?

Stroke kills people from all ethnic backgrounds, but the people at highest risk for fatal strokes are: black men, black women, Asian men, white men, and white women.

Did you know?

The first oncogene was discovered in 1970 and was termed SRC (pronounced "SARK").

Did you know?

Most women experience menopause in their 50s. However, in 1994, an Italian woman gave birth to a baby boy when she was 61 years old.

Did you know?

The first successful kidney transplant was performed in 1954 and occurred in Boston. A kidney from an identical twin was transplanted into his dying brother's body and was not rejected because it did not appear foreign to his body.

Did you know?

Drug-induced pharmacodynamic effects manifested in older adults include drug-induced renal toxicity, which can be a major factor when these adults are experiencing other kidney problems.

It is in the family that we first learn how to do gender, how to match our ideas, attitudes, and ... It is in the family that we first learn how to do gender, how to match our ideas, attitudes, and ...
How People Match Their Goals to Their Means How People Match Their Goals to Their Means
Natural Resources and Industry Natural Resources and Industry
linear programming problem, applying simplex method and sensitivity analysis linear programming problem, applying simplex method and sensitivity analysis
linear programming problem, applying simplex method and sensitivity analysis linear programming problem, applying simplex method and sensitivity analysis
The Oil Industry: BOEM iron triangle The Oil Industry: BOEM iron triangle
Video: Osmosis - water transport

For a complete list of videos, visit our video library