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Author Question: Which of the following contain the captions for the rows of a table? a. boxheads b. footnotes c. ... (Read 165 times)

bobbysung

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Which of the following contain the captions for the rows of a table?
 a. boxheads
  b. footnotes
  c. source notes
  d. stubheads

Question 2

Identify the most important strategic mix elements for the maintain-position strategy and explain their importance.



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phuda

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Answer to Question 1

D

Answer to Question 2

Maintain-position strategy is a corporate strategy that guides the corporate executive to set corporate objectives in terms of maintaining current levels of sales and market. With respect to the maintain-position strategy, the marketing, engineering, and personnel functions are likely to be viewed as important process elements of the strategic mix. The corporate objective corresponding to the maintain-position strategy may be stated as to minimize negative percentage change of sales and market share. Achieving this stability goal entails treating the marketing, engineering, and personnel functions within the firm as more important than the other functional units.





 

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