Author Question: A distortion of measurement resulting form the cognitive behavior or actions of a witnessing ... (Read 64 times)

Melani1276

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A distortion of measurement resulting form the cognitive behavior or actions of a witnessing observer is called _____.
 a. response latency
  b. researcher error
  c. observer bias
  d. entrapment

Question 2

For k attributes, k-1 trade-off matrices are produce in what type of conjoint study?
 a. k-means conjoint c. ranking data
  b. adaptive conjoint d. choice-based conjunct



gabrielle_lawrence

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Answer to Question 1

C

Answer to Question 2

C
To use ranking data for k attributes requires k1 trade-off matrices.



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