Author Question: Price should be determined in isolation from the other marketing mix elements. Indicate whether the ... (Read 66 times)

deesands

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Price should be determined in isolation from the other marketing mix elements.
 
 Indicate whether the statement is true or false

Question 2

Which type of bias occurs when a respondent wishes to create a favorable impression or save face in the presence of an interviewer?
 a. random sampling bias
  b. social desirability bias
  c. administrative bias
  d. interviewer cheating



randomguy133

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Answer to Question 1

F

Answer to Question 2

B



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