Author Question: Informative is a strategy on what level? a. systems c. marketing b. corporate d. marketing ... (Read 120 times)

RRMR · **on:** Jun 29, 2018

Informative is a strategy on what level?
a. systems c. marketing
b. corporate d. marketing communications

Question 2

A major reason that firms are reluctant to engage in international marketing activities is the:
a. lack of investors in international markets.
b. lack of sensitivity to differences in consumer tastes and preferences.
c. absence of profitable opportunities.
d. lack of distributors in international markets.

onowka · **Reply #1 on:** Jun 29, 2018

Answer to Question 1

D
An informative strategy involves manipulating certain elements of advertising, reseller support, and public relations.

Answer to Question 2

B