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Author Question: Market information on the percentage of households that own a particular product is known as: a. ... (Read 85 times)

colton

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Market information on the percentage of households that own a particular product is known as:
 a. product categorization.
  b. product diffusion.
  c. market potential.
  d. market penetration.

Question 2

The organization of concepts in sequence from the most concrete and individual to the most general is called the _____.
 a. conceptual hierarchy
  b. ladder of abstraction
  c. conceptual progression
  d. operationalization of constructs



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ally

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Answer to Question 1

B

Answer to Question 2

B





 

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