Author Question: Which of the following mistakes committed by firms leads to inefficiency, lack of consumer ... (Read 123 times)

PhilipSeeMore · **on:** Jun 29, 2018

Which of the following mistakes committed by firms leads to inefficiency, lack of consumer
acceptance, and sometimes even corporate failure?
a. Overbudgeting the overhead costs in international markets
b. Transferring knowledge around the globe
c. Lengthening product life cycles in other countries
d. Believing that international customers are just like the ones the firm deals with at home

Question 2

Which of the following is FALSE regarding business research?
a. Business research covers a wide range of phenomena.
b. Business research is not considered rigorous enough to apply the scientific method.
c. The purpose of business research is to provide knowledge to managers.
d. Business research can be directed toward an element of an organization's internal operations.