Author Question: Social networks, such as Facebook and blogs, can be used to share both positive and negative ... (Read 107 times)

jayhills49 · **on:** Jun 29, 2018

Social networks, such as Facebook and blogs, can be used to share both positive and negative customer and/or employee experiences with the public at large.

Indicate whether the statement is true or false

Question 2

In 2000, Samantha Toller started a small fast-food restaurant. In order to gain a competitive foothold, Samantha offered low prices with very few extras. As her business grew, Samantha started adding services and gradually had to increase prices to cover the costs of these services. Today, Samantha is vulnerable to new, low-price competitors. This is an example of what theory of retail evolution?
a. High price jinx
b. High/low
c. Retail life cycle
d. Wheel of retailing
e. Retail accordion