Many retailers develop checklists for site evaluation. Which ...

[azncindy619]

Many retailers develop checklists for site evaluation. Which general category would NOT be found on such a list?
 a. Local demographics
  b. Traffic flow and accessibility
  c. Retail competition
  d. Site characteristics
  e. Identification of target markets

Question 2

When retailers establish specific outcomes and then estimate the amount of advertising funds that are needed to achieve these results, it is called the:
 a. budget allocation method.
  b. affordable method.
  c. task-and-objective method.
  d. percentage-of-sales method.
  e. co-op planning method.

[wergv]

Answer to Question 1

E

Answer to Question 2

C

[azncindy619]

YES! Correct, THANKS for helping me on my review

[scikid]

Thanks for the timely response, appreciate it