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Author Question: Many retailers develop checklists for site evaluation. Which general category would NOT be found on ... (Read 34 times)

azncindy619

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on: Jun 29, 2018
Many retailers develop checklists for site evaluation. Which general category would NOT be found on such a list?
 a. Local demographics
  b. Traffic flow and accessibility
  c. Retail competition
  d. Site characteristics
  e. Identification of target markets

Question 2

When retailers establish specific outcomes and then estimate the amount of advertising funds that are needed to achieve these results, it is called the:
 a. budget allocation method.
  b. affordable method.
  c. task-and-objective method.
  d. percentage-of-sales method.
  e. co-op planning method.


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wergv

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Reply #1 on: Jun 29, 2018
Answer to Question 1

E

Answer to Question 2

C


azncindy619

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  • Posts: 562
Reply 2 on: Jun 29, 2018
Excellent

dawsa925

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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