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Author Question: An example of odd pricing would be: a. a low introductory price followed by a sharp price increase. ... (Read 29 times)

Mimi

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  • Posts: 542
on: Jun 29, 2018
An example of odd pricing would be:
 a. a low introductory price followed by a sharp price increase.
  b. buy one, get one free.
  c. having the selling price end in any odd number.
  d. subtracting a trade-in from the selling price.
  e. selling a product for 39.98 instead of 40.00.

Question 2

Which of the following is NOT part of a retailer's visual communications program?
 a. Store name and logo
  b. Background music
  c. Institutional signage
  d. Directional and category signage
  e. Lifestyle graphics


Tonyam972

  • Sr. Member
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Reply #1 on: Jun 29, 2018
Answer to Question 1

E

Answer to Question 2

B


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