Author Question: A simple but powerful truism in retailing is: The more merchandise customers are exposed to that is ... (Read 69 times)

altibaby

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A simple but powerful truism in retailing is: The more merchandise customers are exposed to that is presented in an orderly manner:
 a. the higher their evaluation of the store..
  b. the higher the store's average price per unit..
  c. the more they tend to buy..
  d. the lower the store's average price per unit..
  e. the more crammed the store's appearance will be..

Question 2

Self-gratification focuses on the needs and desires of the owners, managers, or employees of the firm and their pursuit of what they truly want out of life.
 
 Indicate whether the statement is true or false



Juro

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Answer to Question 1

C

Answer to Question 2

T



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