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Author Question: ____________________ cultures, such as those of Latin America, Asia, and the Middle East, stress ... (Read 83 times)

Alygatorr01285

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on: Jun 29, 2018
___________________ _ cultures, such as those of Latin America, Asia, and the Middle East, stress subordination to the group and require acting in the interest of the group rather than in one's self-interest.
 Fill in the blank(s) with correct word

Question 2

Ferrari has segmented their market on the basis of income and lifestyle. Their target market has household income greater than 200,000 and enjoys spectator sports like NASCAR racing. These two segmentation variables are grouped under the broader classifications of:
 a. demographics and product awareness.
  b. psychographics and customer intentions.
  c. geographic and motives.
  d. demographics and psychographics.
  e. demographics and product usage.


peilian

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Reply #1 on: Jun 29, 2018
Answer to Question 1

Collectivist

Answer to Question 2

D


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