In the context of the gender differences in consumption and acquisition behavior, women are more likely to:
A) be consistent in their images of automobiles.
B) be sensitive to personally relevant information.
C) have shared brand stereotypes for fashion goods.
D) feel enthusiastic and strong during consumption.
E) see shopping merely as a way of acquiring goods.
Question 2
Which of the following is an organization dedicated to fighting copyright infringement?
a. International Intellectual Property Alliance (IIPA)
b. Global Trade Protection Agency (GTPA)
c. World Wide Trade Association (WWTA)
d. Society for Intellectual Property Rights (SIPR)