Which of the following about international publicity is NOT true? ...

[formula1]

Which of the following about international publicity is NOT true?
 a. Print articles are examples of publicity
  b. Word-of-mouth communication is an example of publicity
  c. Publicity can be negative or positive
  d. All of the above are true.

Question 2

In the context of the disconfirmation paradigm, performance indicates:
 A) consumers' perceptions of a risk.
  B) role of ambiguity in production.
  C) rightful thoughts about casualty and fairness.
  D) whether the expected outcomes have been achieved.
  E) the causes of post-decision dissonance.

[karmakat49]

Answer to Question 1

D
International publicity includes print articles, broadcast messages, or word-of-mouth communication about the company and/or its products in international markets; the message may be either positive or negative.

Answer to Question 2

D