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Author Question: SMAC is the new enterprise IT model delivering an organization that is more connective, ... (Read 40 times)

jace

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on: Jun 29, 2018
SMAC is the new enterprise IT model delivering an organization that is more connective, collaborative, real-time, and productive.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Firms with a polycentric orientation are guided by a:
 a. domestic market extension concept c. global marketing concept
  b. multidomestic market concept d. none of the above


mmpiza

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Reply #1 on: Jun 29, 2018
Answer to Question 1

True

Answer to Question 2

B
Polycentric firms use a multidomestic concept. They treat each country as a separate market.


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