Author Question: A major disadvantage of a separate performance evaluation is that: a. It is the most complex to ... (Read 27 times)

Capo

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A major disadvantage of a separate performance evaluation is that:
 a. It is the most complex to perform.
  b. It takes a long time to perform.
  c. It offers little insight into overall channel member performance.
  d. It is difficult to analyze.
  e. Is useful when channel members are small.

Question 2

Category specialists are large department stores that carry a narrow variety of merchandise and a deep assortment.
 
 Indicate whether the statement is true or false



potomatos

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Answer to Question 1

C

Answer to Question 2

F
Category specialists are large specialty stores that carry a narrow variety of merchandise and a deep assortment. Examples include Staples, Office Max and Office Depot.



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