Author Question: Consumers can form simple beliefs based on _____ for an endorsement. A) discredits B) judgments ... (Read 33 times)

go.lag · **on:** Jun 29, 2018

Consumers can form simple beliefs based on _____ for an endorsement.
A) discredits
B) judgments
C) heuristics
D) attributions
E) arguments

Question 2

In the planning of international promotional campaigns, objectives set at the global level are more specific and set measurable targets for individual markets.

Indicate whether the statement is true or false