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Author Question: Jeremiah watched an advertisement for a breakfast cereal on TV. The advertisement was endorsed by a ... (Read 167 times)

drink

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on: Jun 29, 2018
Jeremiah watched an advertisement for a breakfast cereal on TV. The advertisement was endorsed by a famous actor. After a few weeks, he could not remember the actor who was featured in the ad, but he could remember the message of the ad. This is an example of _____.
 A) attitude confidence
  B) symbolic motivation
  C) emotional contagion
  D) the endowment effect
  E) the sleeper effect

Question 2

Cost-based prices are difficult to manipulate.
 
 Indicate whether the statement is true or false


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tmlewis4706

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Reply #1 on: Jun 29, 2018
Answer to Question 1

E

Answer to Question 2

F


drink

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Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

raenoj

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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