Author Question: In which stage of product development does the company have a good indication of how the product ... (Read 80 times)

LaDunn

  • Hero Member
  • *****
  • Posts: 526
In which stage of product development does the company have a good indication of how the product will be received?
 a. Product screening c. Product design
  b. Concept development d. Test marketing

Question 2

The frequency with which an object is encountered as a category member makes it a(n) _____.
 A) prototype
  B) taxonomic representative
  C) category schema
  D) premium brand
  E) artifact



tandmlomax84

  • Sr. Member
  • ****
  • Posts: 323
Answer to Question 1

D
Test marketing a product can provide a good indication of how the product will be received when it is in the market, but this stage can also be expensive, time consuming, and open to competitive sabotage.

Answer to Question 2

A



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Cutaneous mucormycosis is a rare fungal infection that has been fatal in at least 29% of cases, and in as many as 83% of cases, depending on the patient's health prior to infection. It has occurred often after natural disasters such as tornados, and early treatment is essential.

Did you know?

Nearly all drugs pass into human breast milk. How often a drug is taken influences the amount of drug that will pass into the milk. Medications taken 30 to 60 minutes before breastfeeding are likely to be at peak blood levels when the baby is nursing.

Did you know?

The Romans did not use numerals to indicate fractions but instead used words to indicate parts of a whole.

Did you know?

There used to be a metric calendar, as well as metric clocks. The metric calendar, or "French Republican Calendar" divided the year into 12 months, but each month was divided into three 10-day weeks. Each day had 10 decimal hours. Each hour had 100 decimal minutes. Due to lack of popularity, the metric clocks and calendars were ended in 1795, three years after they had been first marketed.

Did you know?

The training of an anesthesiologist typically requires four years of college, 4 years of medical school, 1 year of internship, and 3 years of residency.

For a complete list of videos, visit our video library