Author Question: Consumer product companies launch more than 45,000 products each year. Yet, just over _______ ... (Read 84 times)

Yolanda

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Consumer product companies launch more than 45,000 products each year. Yet, just over _______ maintain distribution for more than two years.
 a. 40
  b. 25
  c. 39
  d. 5
  e. 10

Question 2

A new product or service must be observable (or communicable to others) and have a high trialability.
 
 Indicate whether the statement is true or false



ktidd

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Answer to Question 1

B

Answer to Question 2

T
A new product or service must be observable (or communicable to others) and have a high trialability (for example, consumers can try the product on a limited basis, by renting it, for instance).



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