Author Question: In industrial product development, for most companies, which is the best source of new product ... (Read 40 times)

maegan_martin · **on:** Jun 29, 2018

In industrial product development, for most companies, which is the best source of new product ideas?
a. Mall intercept surveys
b. Random phone interviews
c. The customers using the industrial goods
d. Brainstorming sessions with the manufacturers

Question 2

_____ includes the ability to punish the other party financially, physically, emotionally, or mentally.
a. Reward power
b. Coercive power
c. Legitimate power
d. Expert power
e. Referent power