Author Question: ____________________, unlike Mercedes, has a very similar core product in every market; however, it ... (Read 51 times)

khang · **on:** Jun 29, 2018

___________________ _, unlike Mercedes, has a very similar core product in every market; however, it offers air conditioning as a standard feature for the U.S. market.
Fill in the blank(s) with correct word

Question 2

Vactin Corp, an apparel store, wants to create an air of mystery around its products. To advertise the store, it puts up billboards with the message Would you like to know what is in store for you? on a white background. This advertisement is an example of:
A) using humor in advertising.
B) an infomercial.
C) reversal of figure and ground principle.
D) preference for the whole principle.
E) making stimuli personally relevant.