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Author Question: Perceived risk is the extent to which a consumer: A) has the fear of using a product. B) has ... (Read 81 times)

robinn137

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on: Jun 29, 2018
Perceived risk is the extent to which a consumer:
 A) has the fear of using a product.
  B) has planned the consequences of an action.
  C) has spent time using and considering a product or service.
  D) anticipates negative consequences of an action.
  E) considers the potential rewards of using a particular product or service.

Question 2

Which of the following is an external determinant of channel structure relationships?
 a. Coverage
  b. Culture
  c. Cost
  d. Capital


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livaneabi

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Reply #1 on: Jun 29, 2018
Answer to Question 1

D

Answer to Question 2

B


robinn137

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

olderstudent

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Reply 3 on: Yesterday
Excellent

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