Author Question: Which of the following is a false statement about Edward D. Jones and Company? a. They have ... (Read 94 times)

WhattoUnderstand

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Which of the following is a false statement about Edward D. Jones and Company?
 a. They have consciously decided to avoid Internet sales.
  b. The company opens four new bricks and mortar offices per day.
  c. Customers desire human contact.
  d. Marketing channels of physical offices and real-live brokers are essential to the company's core mission.
  e. The company maintains a pretax profit of 10 which is below the industry average.

Question 2

Unlike franchising, joint venture partners are unlikely to turn into competitors.
 
 Indicate whether the statement is true or false



bulacsom

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Answer to Question 1

E

Answer to Question 2

F
Like licensing and franchising, joint venture partners can turn into viable competitors that know the firm's operations and competitive strategies. In this case, the local partner will become a serious competitor that is likely to be protected by the government.



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