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Author Question: Because the Sales Coordinator at Borden, Inc makes channel decisions, he/she can be considered: a. A ... (Read 63 times)

robinn137

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Because the Sales Coordinator at Borden, Inc makes channel decisions, he/she can be considered:
 a. A distribution manager.
  b. A logistics manager.
  c. A channels specialist.
  d. A channel manager.
  e. A marketing specialist.

Question 2

Emic instruments are culture free and extremely difficult to develop.
 
 Indicate whether the statement is true or false



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strudel15

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Answer to Question 1

D

Answer to Question 2

F
Etic instruments are culture free and extremely difficult to develop. Emic instruments are constructed for each nationality to measure a particular factor.




robinn137

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Reply 2 on: Jun 29, 2018
Gracias!


bigsis44

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Reply 3 on: Yesterday
Great answer, keep it coming :)

 

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