Author Question: According to the text, traditional advertising has no value to consumers. Indicate whether the ... (Read 73 times)

Mollykgkg

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According to the text, traditional advertising has no value to consumers.
 
 Indicate whether the statement is true or false

Question 2

An approach to organization that is based on which consumer groups are served is the:
 a. target approach.
  b. primary approach.
  c. customer structure.
  d. functional structure.



kthug

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Answer to Question 1

FALSE

Answer to Question 2

C



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