The executive summary of a business plan usually determines if potential investors will continue reading the rest of the business plan for a proposed business.
a. True
b. False
Indicate whether the statement is true or false
Question 2
The main dimensions of a market can be captured by considering the population and its various characteristics, the country's infrastructure, the geographical features of the environment, and the amount of foreign involvement in the economy.
Indicate whether the statement is true or false
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