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Author Question: What kind of person does a business look for when searching for a celebrity ... (Read 128 times)

corkyiscool3328

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What kind of person does a business look for when searching for a celebrity endorser?

Question 2

The four variables of the marketing mix are product, price, place, and promotion.
 
 Indicate whether the statement is true or false



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nikmaaacs

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Answer to Question 1

Businesses seek someone who is positive and charismatic, is familiar, has a career in process, presents few risks, and has a believable relationship with the product.

Answer to Question 2

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nikmaaacs

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