Author Question: Retailers often do not find it profitable to engage in promotional activities because a. They ... (Read 69 times)

Melani1276 · **on:** Jul 1, 2018

Retailers often do not find it profitable to engage in promotional activities because
a. They cannot reap the full benefits of the promotion
b. They have to share the benefits of the promotion with the manufacturer
c. They are wary of competing retailers' ability to free ride on their efforts
d. All of the above

Question 2

Currency devaluations hurt consumers because they make imports ________ expensive in the _____________ currency.
a. Less; domestic
b. Less; foreign
c. More; domestic
d. More; foreign