Author Question: According to , people are more likely to carefully evaluate a persuasive message when their ... (Read 107 times)

audie · **on:** Jun 19, 2018

According to , people are more likely to carefully evaluate a persuasive message when their motivational state is high and when they have the ability or knowledge to evaluate the information.

a. the contact hypothesis
b. prosocial behavior theory
c. the elaboration likelihood model d. the groupthink principle
e. the self-fulfilling prophecy

Question 2

Summarize how classical conditioning is achieved.

What will be an ideal response?

aprice35067 · **Reply #1 on:** Jun 19, 2018

Answer to Question 1

c

Answer to Question 2

Classical conditioning involves learning an association between two stimuli. It makes use of a pre-existing reflexive response. For example, a puff of air into the eye causes a blink. The puff of air is the unconditioned stimulus (US) and the blink is the unconditioned response (UR). A different, neutral stimulus (NS) such as a tone is presented in conjunction with the US. After several combinations, the US can be withdrawn and the blink is elicited by the tone alone. At this point, the tone is the conditioned stimulus (CS) and the blink is the conditioned response (CR).