Author Question: A researcher sent a survey containing 5 questions to a sample of 500 employees. The wording was easy ... (Read 89 times)

eruditmonkey@yahoo.com · **on:** Jun 20, 2018

A researcher sent a survey containing 5 questions to a sample of 500 employees. The wording was easy to understand and the researcher offered a financial incentive yet few employees returned the survey. What might be the reason for this low response?

a. The number of questions
b. The use of a financial incentive
c. The easy-to-understand wording
d. None of the three is a reasonable explanation

Question 2

Which of the following will increase the response rates to mailed surveys?

a. Include a monetary incentive
b. Keep the survey under 4 pages
c. Have a university sponsor the survey
d. All will increase response rates