Williamson is the owner of a small company that sells corporate gifts through an online store.
Business has slowed down in recent months and he realizes that the organization must move in a different direction if it is to survive. He has reset some of the company's overall goals and wants to develop a plan to achieve those goals. He is anticipating the business environment to be volatile for next few years. Considering the above information, it can be determined that his plan must be ________, ________, and ________.
A) operational; directional; rigid
B) informal; unwritten; flexible
C) strategic; general; rigid
D) strategic; specific; flexible
Question 2
Which of the following factors has contributed to the decline in the number of years used to define short-term and long-term plans?
A) environmental uncertainty
B) profit-orientation of businesses
C) flattened organizational structures
D) stagnant business conditions
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