Which of the following is true with regard to moderating ...

[awywial]

Which of the following is true with regard to moderating variables in attitude relationships?
 
  A) Attitudes that our memories can easily access are more likely to predict our behavior.
  B) General attitudes tend to predict particular or specific behaviors.
  C) Attitudes are less likely to be remembered if frequently expressed or talked about.
  D) The relationship between an attitude and a behavior is weaker if an attitude involves a direct relation to personal experience.
  E) Conflicts between attitudes and behavior occur when there are no social pressures.

Question 2

Joseph Pierce is the managing director of Drake Coal Power Plant in North Yorkshire. He knows that coal is a major contributor to climate change and has made his research team study impacts of coal on the environment.
 
  After knowing the facts, he faces a high degree of dissonance between his values and behavior. Which of the following is he most likely to do to reduce the dissonance between his belief and behavior?
  A) get government sanction to build and develop more power plants across the country
  B) increase revenue by building power plants in developing and underdeveloped countries
  C) reassure the public that there is no correlation between environment and coal production
  D) hire more employees to fill positions in new power plant stations
  E) provide locals benefits to substantiate for the effects of coal power stations

[anoriega3]

Answer to Question 1

A
Explanation: A) Attitudes that our memories can easily access are more likely to predict our behavior. One would be more likely to remember attitudes one frequently expresses. So the more one talks about an attitude on a subject, the more likely one is to remember it, and the more likely it is to shape a behavior.

Answer to Question 2

C
Explanation: C) Festinger proposed that cases of attitude following behavior illustrate the effects of cognitive dissonance, any incompatibility an individual might perceive between two or more attitudes or between behavior and attitudes. Research has generally concluded that people do seek consistency among their attitudes and between their attitudes and their behavior. They either alter the attitudes or the behavior, or they develop a rationalization for the discrepancy.