Author Question: What do political campaigns use to determine how to approach various demographic groups or to ... (Read 25 times)

tatyanajohnson

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What do political campaigns use to determine how to approach various demographic groups or to uncover information that may not be well suited to a traditional phone opinion poll?
 
  a. Focus groups
   b. Archival content analysis
   c. Exit polling
  d. Survey research

Question 2

Which of the following is not a method available for understanding public opinion?
 
  a. Focus groups
  b. Media content analysis
  c. Legislative oversight review
   d. Archival content analysis



mistyjohnson

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Answer to Question 1

a

Answer to Question 2

c



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